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But her own feed is pretty satisfying in its own right. She knows a thing or two about incredible food photography-she’s the author of the mouth-wateringly gorgeous Snacking Cakes, a collection of “no-fuss recipes perfect for anyone who craves near-instant cake satisfaction”. You may be anxious to include unfiltered photography such as this, but customers have grown tired of seeing the same imagery everywhere and grids are a clear example of how well this technique could work for Arefi is a cookbook author, photographer and stylist who has found her niche as a baking enthusiast with a huge, well-deserved following. It’s the unordinary that people are after, and amazing food and a killer ambiance is what they’ll be able to take away from your Instagram. Each shot is incredibly daring as she showcases her food from nearly all directions, undaunted by the not so pretty angles and even brave enough to regularly post dishes she might have already taken a few cheeky bites of (so relatable!) like this exotic heirloom tomato and sweet peach salad – some would call it ‘messy’ but it’s the bold, creative works of art like this people are drawn to the most.ĭon’t be afraid to capture imagery of your food from all angles overhead, straight-on, low angle or close-up.
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When her kids began swimming competitively, she realised how important “nutrition is to performance, growth and overall health and emotional well-being”, most friends would ask the infamous question “what are you feeding the swimmers?” and since then it has paved her journey throughout the kitchen.įergus is seasonally driven and focuses on whole and organic foods which she also creatively conveys through her Instagram feed stylistically. Here are a couple Instagrammers we think have the most beautifully curated grids and which may even influence your creative direction for your own Fergus is a recipe developer, stylist, and photographer whose mantra is “what are you feeding the swimmers?”. As a purely visual platform, it’s important your content is eye-catching, and your grids are reflective of your fantastic restaurant and its food. And it’s your job to make sure these food pilgrims know your restaurant is exactly where they need to be! In order to do this, your main focus should be your Instagram design. Instagram is practically a mecca for all those hungry viewers looking to try something new. It’s an incredibly successful social media network which you’d be surprised not only features beautiful landscape posts but also delicious vibrant restaurants/cafes that you might have never known are located near you, made even more beautiful by a thoughtful and cohesive Instagram design. As a restaurateur or a general food enthusiast, you might be aware of a certain marketing strategy known as Instagram.
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